SEO tips for Blog Posts
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| SEO Blog Tips |
1. Keyword in your page title.
Your page title should contain your keyword, but that doesn't mean it has to be exact (though it can be).
2. Put the keyword in your header.
You can organize most webpages by having a large title at the top, followed by several sub-headers throughout the page (like the sub-headers in this post). This organization is helpful not only for people in skimming blog-post articles, it's helpful in showing Google exactly what your blog post is about. Therefore, be sure to use your exact keyword phrase at least once in your sub-headers.
3. Put the keyword in the name and alt-tag of your image.
Next, if your blog post contains images, you can use those images to cement the idea to Google about your post's topic. There are two ways to do this:
- The image name
- The image alt tag
To change the image name, simply change the name of the image on your computer before uploading. Instead of a file called "2831274.jpg," you can re-name it something like "small dog toys 1.jpg.".The "alt tag" is something you designate after you upload the photo to your website. Without getting too technical, the alt tag is simply the text that the web browser will show if the photo can't load for some reason.
4. Use the keyword in the URL and in the post.
Another way Google is able to determine what your blog post is about is the URL. In other words, we're talking about what comes after the ".com" in your url (or .net, .org, or whatever you use). For example, which of the following URLs do you think Google will like better when deciding whether or not to show a certain page?
- www.ExampleDogToyWebsite.com/9124824834-1
- www.ExampleDogToyWebsite.com/small-dog-toys
You're right if you guessed the second one. While the former might not completely kill your SEO efforts, the latter definitely helps show Google exactly what the post is about.
5. Insert internal links.
If you aren't talking about your best content, why should anyone else care? For this reason, it's important that your best SEO content be linked to internally by other pages on your website. Yes, this means you may need to go back and edit some older posts to include links to the new, incredible content.
